Apr 28, 2021

Such a simple and fundamental question. What do customers want? How much time and energy do we spend on this most important of topics. Tony Ulwick has been thinking about that very thing for a long time, and written several books about it. In this episode Tony joins to show to talk a bit about how deretmining what...

Apr 14, 2021

Making decisions as a Product Owner is hard sometimes, mainly because each decision involves a trade-off. That makes people uncomfortable and hesitant since trade-offs are difficult to work through. You can't make everyone happy, and because you picked an option, that means the other choices won't happen. Such is life....